The 1810 Company/SCHOCK UK appoints new Managing Director

The 1810 Company/SCHOCK UK is pleased to announce the appointment of Bernhard van Ommen as Managing Director, bringing extensive leadership experience in international markets, brand growth, and business transformation. 

Bernhard succeeds Dean Williams, whom the company sincerely thanks for his leadership and contributions over the past 14 months. 

With more than 20 years of senior leadership experience across premium and luxury brands, Bernhard is well-positioned to drive the continued success of The 1810 Company/SCHOCK UK. 

As former Managing Director of Flokk UK, he led business transformation, accelerated revenue growth, and successfully integrated multiple brands under a unified commercial strategy. 

His expertise in scaling businesses and aligning teams around a shared vision will be instrumental as The 1810 Company and SCHOCK enter their next phase of expansion and integration. 

Commenting on his new role, Bernhard said: “I am thrilled to join The 1810 Company at such a pivotal moment. 

“With a strong foundation in the market, a highly motivated team, and the support of parent company SCHOCK GmbH, we have a tremendous opportunity to strengthen our position and further enhance the trust of our customers and partners.” 

Under his leadership, The 1810 Company will focus on expanding its market presence, enhancing brand awareness, and unifying operations with SCHOCK to create a seamless, industry-leading product offering. 

He added: “Our goal is clear – to continue delivering innovative, high-quality solutions and establish ourselves as the go-to manufacturer for sinks, taps, and accessories in the kitchen industry.

“Above all, we remain dedicated to putting our customers first, ensuring their satisfaction is at the heart of everything we do.” 

As Managing Director, Bernhard will oversee sales, manufacturing, marketing, and operations, ensuring The 1810 Company/SCHOCK UK remains at the forefront of the KBB industry while continuing to provide exceptional value to customers and partners. 

This appointment marks a significant milestone for The 1810 Company/SCHOCK UK as it continues its mission to lead the UK market through innovation, strategic growth, and customer excellence.